Pimp My Ride Review
Xbox 360 | Wii | PS2 | PSP
Pimp My Ride box art
System: Wii, X360, PS2, PSP Review Rating Legend
Dev: Eutechnyx 1.0 - 1.9 = Avoid 4.0 - 4.4 = Great
Pub: Activision 2.0 - 2.4 = Poor 4.5 - 4.9 = Must Buy
Release: Feb. 19, 2008 2.5 - 2.9 = Average 5.0 = The Best
Players: 1 3.0 - 3.4 = Fair
ESRB Rating: Teen 3.5 - 3.9 = Good

For those who don't know, Pimp My Ride is probably MTV's most popular show and one of the biggest hits on television today. Featuring the antics of the bold rapper Xzibit, Pimp My Ride is all about a bunch of crazy characters helping poor, un-hip pedestrians update their crappy cars. Whether it's to give their rust buckets a complete paintjob, a new engine, some nice decals on the side or dump a swimming pool in the trunk, it's a show that succeeds because of the personalities and reactions. Sure, it may come off as a tad stereotypical or even cheesy at times, but it makes for some great entertainment.

Pimp My Ride screenshot

Now, I can tell you what doesn't make for some good entertainment, and that is the Pimp My Ride video game. Seriously, when you think about the program, you'd have to wonder just what ideas could spawn for a game based on a car customization show. Could it be a car modeling simulation with some added sub-quests on the side? Perhaps a racing title with the free-roaming subjectivity found within Grand Theft Auto. Well, the answer would be a jumbled combination of the two, and let me tell you, they don't really go together.

The title's premise is generally borrowed from the show, involving you getting enough money saved up to trick out your ride. As you cruise around Pimp City looking for ways to make a quick buck (and yes the primary hub in the game is actually called Pimp City), you will notice that virtually every cash making scheme will involve you putting on a little show for the local street gangs. These "shows" are pretty much short, repetitive rhythm games that involve you moving the Wii-mote around and hitting buttons at a precise time. While you are strutting your stuff like a complete tool on the side of the street, the local citizens of Pimp City will shower you with coins and admiration based on your performance. Another of these short game sequences requires you to slowly drift your "pimped" ride down the street so that a bunch of screaming teenagers can show of their clichéd reactions; the more decorated your vehicle is, the more people will reward you. The mini-games throughout Pimp My Ride attempt to call themselves something different every time, but despite this they are pretty much just the same thing over and over again.

Roaming the streets isn't the only way to put green in your pocket. No, there's always the extremely stupid but fun method of slamming your car into other people's vehicles. Wait, say what? Isn't the objective of this game to make your car look more presentable? So how is it that you are rewarded with currency following a bunch of pre-planned traffic wrecks? You got me. Perhaps the people over at Eutechnyx ran out of ways to actually allow your character to make money without coming off as a Grand Theft Auto clone. Though in this case, I'd rather it was a rip-off of one of the best free-roaming action titles today. Nevertheless, after you collect enough money from your frustrated victims and adoring fans, you can head over to the store to pick up an assortment of items to add to your heap. Probably one of the few surprises Pimp My Ride gives you is the collection of off-the-wall car attachments it provides you. From disproportioned statues and absurdly bright lights to even a mechanical bull, the creators of the game were probably even laughing while they were making the game; yeah, all the way to the bank.

Pimp My Ride screenshot

In an attempt to give you more to do with your car, Pimp My Ride also gives you a rival to see who can "pimp" the best ride by the end of a certain time period. After you visit a new house, go through the annoyingly loud reactions, and grab a new set of keys, you will be timed on just how quickly you can put together the best vehicle. The necessity of actually racing against the clock would normally give a player more of an incentive to complete the arduous task of improving the look of their ride, if the way you went about it wasn't so mind-numbingly tedious. Whether it's dancing to the same Xzibit track over and over again or ramming the front end of your car into another, the gameplay moments in this game are so tediously boring and pointless that one can't help but shake their head. Seriously, who over at Activision's studios thought that turning Pimp My Ride into a video game would be a good idea? Why did they decide to take a video game that was such a dud and decide to release a version on the Wii nearly a year and a half later? Only one reason comes to mind, and it's money. At least it didn't require them to wreck their cars.

Pimp My Ride screenshot

Screenshots / Images
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