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Sony price cut temporary?

Sony price cut temporary?

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After the recent announcement of a price cut for the PlayStation 3, Sony confirmed that the price cut was only to move all of the 60GB units.  Sony had no plans to produce any more 60GB PS3s, which make the price cut essentially more like a clearance sale.

While many gamers and consumers are targeting Sony for their unclear intentions and their odd business practice, Wedbush Morgan analyst Michael Pachter believes that the price cut isn’t just temporary.

“In our view, the Sony entry level price of USD 499 is here to stay,” Pachter stated in a report.

“We believe that there are presently 2 – 3 million 60GB PS3s produced and not yet sold, and expect the entire supply to be diverted to the US to honor the new lower price point.  Once these units are sold through, we expect the company to lower the price of its 80GB model to USD 499 on a standalone basis.” Pachter predicted.

We will keep you updated on news as it becomes available.

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