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That’s Billion, with a B! According to an ominously named Forbes article, “PlayStation Poorhouse,” the gaming and electronics power has accrued $3.3 Billion in losses since 2006 due to strategic pricing of the PS3. The PS3 is simply too expensive of a product to manufacture and sell in a recession racked economy. The Forbes figures came from Sony’s annual U.S. SEC filing on Monday. Here is a direct quote from Sony’s report: “Even if the platform is ultimately successful, it may take longer than expected to recoup the investment, resulting in a negative impact on Sony’s profitability.” This is pretty scary stuff, especially considering the verbiage used by Sony, “Even if the platform is ultimately successful.” Does that mean there are fears it won’t be? |