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Joining the ranks of EA, THQ, and Sony, Ubisoft has announced plans for a “Uplay Passport,” limiting the online capabilities of games sold second-hand. Beginning with Driver: San Francisco in August, Ubisoft “core” games will contain a one-time use code that will allow gamers to experience the game’s online modes unhindered. Ubisoft also promises “exclusive” content beyond the online play, most likely akin to Mass Effect 2’s Cerberus Network. For players who don’t purchase their Ubisoft “core” titles out of the gate, the pass will be available for $10. 
The practice is largely seen as a means of discouraging used game sales, since developers and publishers make no money off of such sales, all of the profit going to the retailer. |